one bloke, a camera, and a lounge room from 1974.

i’m ben. i film it, i cut it, i write it, and i sit in the meeting where you tell me what’s actually wrong with the business.

i’ve got an editor called dom and a producer called sami, and neither of them will ever be referred to as your “account team”.

i’m also most of the way through a clinical exercise physiology degree, which is a long way of saying i understand what a gym is selling and why people don’t buy it.

odd man digital started because i was sick of watching good gyms pay for bad marketing. that’s it. that’s the origin story.